14. 11. 2023

Marketing Influencers: Who you Should be Following

In the fast-evolving world of marketing, the voices of influential experts and thought leaders provide invaluable guidance, insights, and inspiration.

In this blog, we'll introduce you to some of the industry's most prominent marketing influencers who have made a significant impact on the digital landscape.

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Brianne Fleming

Known for: Marketing

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Marketer, marketing instructor, podcaster, and thought leader Brianne Fleming boasts a large and engaged following on social media. Brianne hosts a weekly X (Formerly Twitter) chat (via the hashtag #PopChat) that combines elements of pop culture and marketing, bringing in responses from a global audience.

Brianne Fleming also helps solopreneurs, small businesses, and corporations build relationships that transform leads and customers into loyal fans for life.

 

Ann Handley

Known for: Digital Content

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For numerous years, Ann Handley has dedicated herself to crafting and overseeing digital content, all aimed at fostering connections for both organisations and individuals. She is the author of the Wall Street Journal bestseller, "Everybody Writes: Your Essential Resource for Crafting Exceptional Content". She has co-authored "Content Rules," a highly regarded volume on content marketing that remains one of the top-selling books in its field. Currently, Ann serves as the Chief Content Officer at Marketing Profs.

 

Larry Kim 

Known for: WordStream and MobileMonkey Inc.

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Larry Kim holds the position of CEO at two prominent companies in the digital marketing world: MobileMonkey Inc. and WordStream. MobileMonkey has demonstrated its expertise within the domain of Facebook Messenger, while WordStream stands as a prominent provider of keyword research services. Larry is esteemed as the 8th most popular author on Medium and is recognised as a foremost authority in the fields of Facebook, Google Ads, and Start-ups within the marketing industry.

 

Sophie Miller

known for: Pretty Little Marketer

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Sophie Miller is a freelance social media manager who also created Pretty Little Marketer while she was in college. The purpose of Pretty Little Marketer is to help other people like her who are interested in marketing to achieve their career goals.

She's passionate about giving people the confidence to follow their own paths and reach their career goals without comparing themselves to others or feeling limited. Sophie's main goal is to assist young marketers in getting started in the field and building a career they can be proud of.

 

Pam Moore

Known for: Social media and digital marketing training

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Pam Moore, also known as "Pam Marketing Nut," serves as the CEO and Co-Founder of Marketing Nutz. Her company is a dynamic force in the realm of social media and digital marketing training and consulting. Their expertise lies in personal branding, optimising conversion rates, and empowering business leaders to transcend mere social activity by becoming socially significant.

In addition to her leadership at Marketing Nutz, Pam hosts the widely acclaimed Social Zoom Factor podcast and co-founded the influential Social Media Profit Factor training program. This program equips entrepreneurs and Fortune 100 brands with the knowledge, tools, and resources required to accelerate success in both their personal and professional lives.

 

Steven Bartlett

Known for: Founder of Social Chainand Flight Story, Host of 'The Diary of a CEO'

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Entrepreneur, speaker, investor, author and the host of UK's No.1 podcast ‘The Diary of a CEO’, Steven Bartlett is the Founder of Social Chain, an integrated social media company. He built the firm from his bedroom in Manchester at age 22 and took it public in 2019 with a market evaluation exceeding 200m.

Steven is an accomplished investor in health and wellness, boasting remarkable investments such as Huel, the UK's fastest-growing international e-commerce company, and Zoe, a personalised nutrition program developed by world-renowned scientists. Among his prior investments are notable names like The Healing Company, atai Life Sciences, Alto Neuroscience, and AbCellera. Beyond health and wellness, Steven's investment portfolio extends into cutting-edge areas like blockchain technologies, biotech, space ventures, Web 3 innovations, and social media platforms.

Renowned for his groundbreaking and unconventional methods in social media marketing, Steven is also the co-founder of Flight Story, a marketing and communications firm that collaborates with top-tier brands. In addition to this, he has spearheaded his own private equity fund, known as Flight Fund, with the mission of propelling the next generation of European unicorns to success.

 

Neil Patel

Known for: Search Engine Optimisation

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Neil Patel, a leader in SEO education, has been on Forbes' list of the top 10 online marketers. Individuals can learn the best content marketing and optimisation strategies from his blogs, YouTube guides, and podcasts. Neil Patel has consulted for many big companies, such as Amazon, NBC and HP.

Neil is the co-founder of UbersuggestHello BarCrazy Egg and KISS Metrics.

 

In the world of marketing, knowledge is power, and the insights shared by these remarkable influencers in this blog have undoubtedly empowered us. Their wealth of experience, innovative approaches, and diverse expertise serve as a valuable resource for both seasoned professionals and those just starting their marketing journey.